My career began in Boston, where I earned a BFA in Graphic Design with a focus in Environmental Science from Boston University. After graduating, I launched my design studio, Aytch Wye (pronounced “H Y”), building long-term partnerships with East Coast agencies, brands, and startups including Outdoor Voices, Lloyd & Co., the Institute of Contemporary Art Boston, and Mechanica USA.

Today, my work is focused on translating sound, culture, and tech into scalable, inspirational visual languages. This spans open-ended brainstorms, large-scale global productions, and the nuance of edit and retouch direction. I partner closely with cross-functional teams to bring product stories to life with clarity, craft, and consistency throughout the customer experience.

As a creative leader, I’m deeply committed to building healthy, inspired creative teams. I thrive in roles where I can mentor designers, elevate the work through thoughtful direction, and create an environment where collaboration, curiosity, and experimentation are expected and supported. I believe strong creative direction is equal parts vision and stewardship, guiding teams toward simplicity, intentionality, and work that feels purposeful—alive with intention, not excess.